Start-up and incubation
Information TV specialises in helping companies pilot, incubate and grow new channels, content, programmes and formats. Too many ideas fail when they try to be too ambitious, too quickly. We encourage our clients to start small; test what works and what doesn't in terms of formats, timings, programme styles and business models. Just being on broadcast television will certainly help to sell your concept to potential investors and advertisers - but a full 24/7 channel may never prove to be the most profitable long-term solution.